It's the last day for these savings

Digital Marketing Mastery: From Strategy to Plan to Success

Your Complete Guide from Strategy to Success to Master Modern Marketing Strategies and Campaigns from Scratch

4.719 Students

3h4min

All Levels

4.8

thumbnail
  • Overview
  • Curriculum
  • Discussion
  • Review
  • Instructor

What you will learn

  • Know how to create an Ideal Customer Persona for their business

  • Have clear Brand Messaging

  • Be able to Implement Campaigns for Brand Awareness and Sales Promotion

  • Have in place a Marketing Playbook for their business

What are the requirements for taking your course

  • This course will cover complete aspects of creating a Marketing Playbook so it is suitable for beginners right up to experienced Marketers.

Who is this course for

  • Business Owners who want to create a Marketing Plan to increase their customer base and revenue.

  • Marketing Professionals who want to enhance their marketing knowledge and skills.

  • Startups that need guidance in creating a successful marketing strategy.

  • Freelancers or consultants who offer marketing services and want to improve their skills and knowledge to better serve their clients.

  • Business students or professionals who want to gain a comprehensive understanding of marketing strategy and execution.

Description

Are you facing these challenges:

  • Do you find it difficult to develop marketing strategies that actually work and deliver results?

  • Is your brand getting lost in the noise? Are you looking for ways to make your brand stand out and get noticed by your target audience?

  • Are your marketing campaigns failing to convert leads into customers? Do you need practical tips and proven methods to boost your sales?

  • Are you unsure about who your ideal customer is and how to reach them effectively?

  • Does the ever-changing landscape of digital marketing overwhelm you? Are you looking for a clear, step-by-step guide to help you navigate this complex field?

  • Do you struggle to apply marketing concepts in real-world scenarios? Are you looking for hands-on examples and exercises to solidify your learning?

  • Are you using outdated marketing techniques and need to learn modern, effective strategies from an industry expert?

If you answered "yes" to any of these questions, this course is designed for you.


Welcome to 'Digital Marketing Mastery: Your Complete Guide from Strategy to Success'

Join Gordon, a seasoned marketing expert with 25 years of experience, in this comprehensive course designed to take you from the basics of marketing to executing successful campaigns. Whether you're a beginner or looking to refine your skills, this course serves as your practical roadmap in the world of modern marketing.


Who Is This Course For?

  • Entrepreneurs and business owners seeking to develop effective marketing plans.

  • Beginners in marketing needing a step-by-step guide to start from scratch.

  • Professionals wanting to enhance their marketing skills with practical, real-world strategies.


What You Will Learn:

  • Creating Customer Avatars: Learn to identify and understand your ideal customer.

  • Developing Marketing Plans: Step-by-step guidance on crafting effective marketing strategies.

  • Brand Awareness Campaigns: Techniques to boost your brand's visibility and reach.

  • Sales Campaign Creation: Tips on building campaigns that convert and sell.

  • Applying Learning: Practical examples and exercises to apply your new knowledge immediately.


What We Will Discover Together:

  • Collaborative Customer Avatar Creation: Dive into the process of identifying and understanding your ideal customer. This hands-on experience includes creating customer avatars based on real-world scenarios.

  • Joint Development of Marketing Plans: Explore the world of marketing strategy development. This segment involves crafting marketing plans, providing ideas, critique, and refinement of strategies.

  • Creating Impactful Brand Awareness Campaigns: Increase your brand's visibility. Examine successful campaigns, discuss various techniques, and develop impactful brand awareness strategies that resonate in today's market.

  • Sales Campaign Workshop: Develop the skill of building effective sales campaigns. Analyze examples, dissecting what works and why, and apply these insights to create your own sales campaigns.

  • Applying Our Learning in Real-Time: Engage in exercises and real-life examples to apply concepts immediately. This hands-on approach solidifies your learning and boosts your confidence in marketing and selling.


Course Structure:

  • Duration: 3 hours

  • Modules: 6 Modules, each offering actionable insights and strategies.

  • Interactive Examples: Hands-on examples to apply concepts in real-time.


Meet Your Instructor:

  • Gordon: With 25 years of experience in crafting successful marketing campaigns, Gordon is a master of modern marketing techniques. He brings his wealth of knowledge to this course, making complex concepts accessible to all.


Why Choose This Course?

  • Practical Playbook: A comprehensive guide designed for beginners, taking you step-by-step through the process.

  • Real-World Application: Learn and apply concepts through practical examples.

  • Expert Insights: Gain from Gordon's extensive experience in various marketing facets.


Enroll Now! Join "Digital Marketing Mastery: Your Complete Guide from Strategy to Success" and embark on your journey to becoming a marketing expert. Let this course be your companion in creating a successful marketing strategy for your business.

Introduction

Introduction

Lecture 2: Create your Avatar

Lecture 3: Branding

Lecture 4: Content Creation

Lecture 5: Campaigns

Lecture 6: Implementation

img

No Discussion Found

4.8

98 Reviews

5
90
4
6
3
2
2
0
1
0
Gordon MacArdle

Instructor

Nancy Mouton

Instructor

$16.21

This Course Includes

6 Lessons
0 Quiz
0 Assignment
4 Downloadable Resources
English
Full Lifetime Access
Certificate of completion
Go To Class

Related Skills

More Courses From Jacob Collier